Wednesday, February 27, 2013

RATINGS RECAP: 2/26/13

Check below this post for a review of Golden Boy!

ABC 
8:00 Celebrity Wife Swap
Viewers: 7.1 million, 18-49 demo: 2.4
9:00 The Taste
Viewers: 4.1 million, 18-49 demo: 1.4
10:00 Body of Proof
Viewers: 6.4 million, 18-49 demo: 1.2

CBS
8:00 NCIS
Viewers: 20.7 million, 18-49 demo: 3.4
9:00 NCIS: Los Angeles
Viewers: 17.1 million, 18-49 demo: 2.9
10:00 Golden Boy
Viewers: 10.6 million, 18-49 demo: 1.8

NBC
8:00 Betty White's Off Their Rockers
Viewers: 4.5 million, 18-49 demo: 1.3
8:30 Betty White's Off Their Rockers
Viewers: 4.4 million, 18-49 demo: 1.3
9:00 Go On
Viewers: 3.2 million, 18-49 demo: 1.1
9:30 The New Normal
Viewers: 2.6 million, 18-49 demo: 1.0
10:00 Smash
Viewers: 3.0 million, 18-49 demo: 0.9

FOX
8:00 Raising Hope
Viewers: 3.5 million, 18-49 demo: 1.5
8:30 Raising Hope
Viewers: 3.1 million, 18-49 demo: 1.4
9:00 New Girl
Viewers: 4.3 million, 18-49 demo: 2.3
9:30 The Mindy Project
Viewers: 3.3 million, 18-49 demo: 1.7

Tuesday night had the series premiere of Golden Boy on CBS as it will air twice on Tuesday before moving to Friday nights. Earlier in the night, NCIS was down four tenths in viewers and a tenth in the demo while NCIS: Los Angeles was up eight tenths in viewers and two tenths in the demo. Then at 10pm, Golden Boy premiered slightly above the numbers Vegas has been getting lately but well below where it premiered in September. This was a disappointing premiere number for a show that's been heavily promoted and seemingly fits better with the NCIS twins. There was also a big second half drop which is never a good sign. It's very likely, given these numbers, that neither Vegas or Golden Boy are going to get a second season.


Over on ABC, the season premiere of Celebrity Wife Swap featuring Kate Gosselin and Kendra Wilkinson was a surprise with a 2.4 demo premiere, a series high and the best non-CBS demo of the night. It's interesting how The Bachelor and now Celebrity Wife Swap of all shows have been outperforming Dancing with the Stars. It'll be interesting to see if it can hold up with less buzzy names next week. At 9pm, The Taste was down seven tenths in viewers and two tenths in the demo for a series low. This show is slowly withering away. At 10pm, Body of Proof was down four tenths in viewers and even in the demo from its low premiere last week.

It was another trying evening for NBC with the 1.3 demo for Betty White's Off Their Rockers was their top draw at the night. At 9pm, Go On was down a tenth in viewers and even in the demo while The New Normal was down two tenths in viewers but up a tenth in the demo. These shows have completely plummeted. The question now is, will they recover when The Voice is back or is the damage done? At 10pm, Smash was down three tenths in viewers and even in the demo. Why is NBC opting to air Hannibal on Thursdays when they could easily put it on a night with The Voice and ride out Smash's low numbers on Thursdays?

Finally on FOX, Raising Hope was down two tenths in viewers and even in the demo at 8pm while the 8:30pm episode was slightly down from that. This show hasn't been as strong lately but I think a fourth season is all but assured, even if it is on a burnoff night like Friday. At 9pm, New Girl was even in viewers and up a tenth in the demo. At 9:30pm, The Mindy Project was up two tenths in viewers and a tenth in the demo. I really don't know what's going to happen with this show, I think it's possibly the biggest toss-up on any network. It really depends on what FOX wants to do with comedies next year.  

No comments:

Post a Comment