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RATINGS RECAP: 11/25/10

ABC8:00 A Charlie Brown Thanksgiving
Viewers: 5.0 million, 18-49 demo: 1.5
9:00 Modern Family (Repeat)
Viewers: 4.1 million, 18-49 demo: 1.3
9:30 Beyonce's I Am... World Tour Special
Viewers: 4.2 million, 18-49 demo: 1.3

CBS
8:00 The Big Bang Theory (Repeat)
Viewers: 6.2 million, 18-49 demo: 1.6
8:30 $#*! My Dad Says (Repeat)
Viewers: 5.8 million, 18-49 demo: 1.5
9:00 The Big Bang Theory (Repeat)
Viewers: 6.8 million, 18-49 demo: 1.9
9:30 Mike & Molly (Repeat)
Viewers: 6.0 million, 18-49 demo: 1.7
10:00 The Mentalist (Repeat)
Viewers: 7.1 million, 18-49 demo: 1.4

NBC
8:00 Taylor Swift: Speak Now Special
Viewers: 4.4 million, 18-49 demo: 1.1
9:00 NBC's People of the Year Special
Viewers: 4.4 million, 18-49 demo: 1.1
10:00 The Apprentice
Viewers: 3.3 million, 18-49 demo: 0.9

FOX
8:00 NFL Postgame
Viewers: 23.1 million, 18-49 demo: 8.0

8:20 Movie: The Simpsons Movie
Viewers: 5.3 million, 18-49 demo: 1.9

On Thanksgiving night, the networks all altered their normal schedules to mixed results. ABC had decent results for the second airing of A Charlie Brown Thanksgiving and decent enough numbers from a special repeat airing of a Modern Family episode from last year but they were barely on the map with a Beyonce special which was well below last year's Beyonce special (5.2 million viewers/1.7 demo). CBS had good results from a night of repeats - particularly of note is The Big Bang Theory's numbers at 9pm, for a repeat and not in its usual time. Will CBS find a way to move Big Bang here next season? CBS seems to always get acceptable numbers for its repeats and new shows $#*! My Dad Says and Mike & Molly seemed to be following that trend.

NBC had a low-rated night with disappointing numbers for a Taylor Swift special, which should have been higher given how popular Swift has been in recent weeks with her new album. An NBC People of the Year special was equally low and The Apprentice dipped to season lows in a disastrous season as it was down three tenths in viewers and three tenths in the demo. FOX had a bit of NFL overrun in the 8pm half-hour which will inflate its numbers but its airing of The Simpsons Movie did not generate much interest, though it was tied for best in the demo for the night, excluding NFL.
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