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RATINGS RECAP: 10/31/10

ABC
7:00 America's Funniest Home Videos
Viewers: 5.9 million, 18-49 demo: 1.4
8:00 Extreme Makeover: Home Edition
Viewers: 6.6 million, 18-49 demo: 1.8
9:00 Desperate Housewives
Viewers: 11.1 million, 18-49 demo: 3.5
10:00 Brothers & Sisters
Viewers: 8.1 million, 18-49 demo: 2.3

CBS
7:00 60 Minutes
Viewers: 10.7 million, 18-49 demo: 1.4
8:00 The Amazing Race
Viewers: 9.1 million, 18-49 demo: 2.6
9:00 Undercover Boss
Viewers: 10.7 million, 18-49 demo: 3.0
10:00 CSI: Miami
Viewers: 9.7 million, 18-49 demo: 2.6

NBC
7:00 Football Night in America
Viewers: 3.9 million, 18-49 demo: 1.5
7:55 Football Night in America Part 2
Viewers: 9.5 million, 18-49 demo: 3.7
8:22 NFL Pregame
Viewers: 12.7 million, 18-49 demo: 5.1
8:31 Sunday Night Football
Viewers: 18.1 million, 18-49 demo: 7.3

FOX
7:00 NFL Overrun
Viewers: 25.2 million, 18-49 demo: 9.0
7:50 The OT
Viewers: 14.3 million, 18-49 demo: 5.1
8:00 MLB Pregame
Viewers: 14.7 million, 18-49 demo: 4.7
8:18 MLB World Series Game 4
Viewers: 15.5 million, 18-49 demo: 4.3

On Halloween night, ABC's lineup took a hit partly due to the holiday and competition from the NFL and the World Series. America's Funniest Home Videos was down nearly two million viewers and half a demo point for season lows. Extreme Makeover: Home Edition followed suit and was down over two million viewers and .6 in the demo, hitting a season low except for the special 7pm edition that aired on the first Sunday of the season. Desperate Housewives was also down significantly - over a million viewers and nearly half a demo point for season lows. Brothers & Sisters seemed the least affected as it was down just two tenths in viewers and the demo, but that is also season lows. Overall, a disappointing night for ABC.

CBS's lineup also took a hit. It seemed the early shows had a particularly hard time due to NFL overrun on FOX and perhaps trick or treating? 60 Minutes didn't have NFL overrun help this week and tumbled tremendously. It was down a whopping 5 million viewers and two full demo points. The newsmagazine clearly is a different performer when it has the NFL leading directly into it. The Amazing Race was also down heavily, over 2 million viewers and nearly a full demo point for season lows. Undercover Boss continued the negative trend as it was down over a million viewers and half a demo point for SERIES lows. Finally, CSI: Miami was the only show with some positive news as it was able to start on time this week and slipped just three tenths in viewers but was up a tenth in the demo. Besides Miami, it was a bad night for CBS. Are these numbers for ABC and CBS an aberration due to Halloween and NFL/MLB competition? We'll see next week.

NBC and FOX had competing sports. NBC's Sunday Night Football was down significantly from last week's Favre Bowl but still posted impressive numbers. FOX was of course way up from usual with the World Series and got a boost from nearly an hour of NFL overrun. The World Series though remained way below last year's levels and was significantly down from competing NFL numbers.
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