Wednesday, December 8, 2010

RATINGS RECAP: 12/7/10

ABC
8:00 A Charlie Brown Christmas
Viewers: 8.1 million, 18-49 demo: 2.6
9:00 No Ordinary Family
Viewers: 6.4 million, 18-49 demo: 1.9
10:00 Detroit 1-8-7
Viewers: 6.8 million, 18-49 demo: 1.4

CBS
8:00 NCIS (Repeat)
Viewers: 11.8 million, 18-49 demo: 2.0
9:00 NCIS: Los Angeles (Repeat)
Viewers: 10.3 million, 18-49 demo: 1.9
10:00 The Good Wife (Repeat)
Viewers: 6.9 million, 18-49 demo: 1.3

NBC
8:00 Minute to Win It
Viewers: 7.0 million, 18-49 demo: 1.9
9:00 The Biggest Loser
Viewers: 8.2 million, 18-49 demo: 3.1

FOX
8:00 Glee 
Viewers: 11.1 million, 18-49 demo: 4.4
9:00 Raising Hope
Viewers: 6.9 million, 18-49 demo: 2.8
9:30 Running Wilde
Viewers: 4.1 million, 18-49 demo: 1.7

ABC had a mild Tuesday night. The classic A Charlie Brown Christmas was solid but well below last year's levels. A new episode of No Ordinary Family followed and was up two tenths in viewers and even in the demo. The new drama has been an underperformer at 8pm and 9pm. Will it get a renewal? At 10pm, Detroit 1-8-7 was down half a million viewers and two tenths in the demo, hitting series lows in both categories against limited competition. The demo will be the death of this show as 1.4 is getting really low.


CBS was in repeats but still a factor as the NCIS shows are very strong repeaters. NCIS: Los Angeles tied a new episode of No Ordinary Family in the demo in the 9pm hour while easily outscoring it in total viewers. NBC brought back Minute to Win It to mild results but it remains a serviceable and cheap option while The Biggest Loser was down a tenth in viewers but up two tenths in the demo for a season high. 9-11pm instead of 8-10pm has been good for this show and it might not be as tired as it seemed early in the season. Can NBC find a way to permanently move it to this slot?

FOX had a mixed bag. A Christmas episode of Glee was down six tenths in viewers and two tenths in the demo which is somewhat disappointing as it seemed likely that Christmas would give this show a bump. It is not new again until the Super Bowl airing. At 9pm, Raising Hope was up two tenths in the demo and a tenth in the demo, posting its best numbers since the second episode and showing much better retention of Glee. This show is turning into a solid success story for FOX. Running Wilde was up seven tenths in viewers and three tenths in the demo, also posting its best numbers since the second episode but that may not matter much in this case.  

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