Thursday, March 1, 2012

RATINGS RECAP: 2/27/12

ABC
8:00 The Bachelor
Viewers: 8.1 million, 18-49 demo: 2.6
10:00 Castle
Viewers: 9.1 million, 18-49 demo: 2.1

CBS
8:00 How I Met Your Mother
Viewers: 9.1 million, 18-49 demo: 3.6
8:30 2 Broke Girls
Viewers: 10.2 million, 18-49 demo: 3.8
9:00 Two and a Half Men
Viewers: 11.9 million, 18-49 demo: 3.6
9:30 Mike & Molly
Viewers: 10.1 million, 18-49 demo: 2.9
10:00 Hawaii Five-0
Viewers: 9.6 million, 18-49 demo: 2.5

NBC
8:00 The Voice
Viewers: 14.9 million, 18-49 demo: 5.4
10:00 Smash
Viewers: 6.6 million, 18-49 demo: 2.3

FOX
8:00 Daytona 500 Racing
Viewers: 13.7 million, 18-49 demo: 4.5

On Monday night, FOX preempted House and Alcatraz for the Daytona 500, which was rained out on Sunday. It proved to be a good move because it delivered great ratings and negatively impacted the competition. Possibly due to FOX's strength, CBS was down across the board. At 8pm, How I Met Your Mother was down six tenths in viewers and two tenths in the demo. 2 Broke Girls was down 1.2 million viewers for a series lows and two tenths in the demo. The good news is that it was the top demo draw for the entire night on CBS, even beating Two and a Half Men. Will CBS move this future anchor show next season? At 9pm, Two and a Half Men was down a rough 1.4 million viewers and six tenths in the demo for a series low. Not only did it finish behind 2 Broke Girls, it was only even with How I Met Your Mother, which is disappointing. This show squeezed some extra life out post-Charlie Sheen but I think they'd be wise to make next season the last. At 9:30pm, Mike & Molly was down 1.2 million viewers and half a demo point for a season low. This show's demo just isn't as strong. At 10pm, Hawaii Five-0 was down 1.2 million viewers and four tenths in the demo for a season low. 

Over on ABC, The Bachelor was down a tenth in viewers but up a tenth in the demo while Castle was down six tenths in viewers but even in the demo. It might be time for Castle to go to another timeslot next year and give a new show a chance here. NBC may have been negatively impacted by FOX as well from 8-10pm as The Voice was down 1.1 million viewers and six tenths in the demo for season lows. This was the last blind audition episode so it'll be interesting to see where this show settles in. At 10pm, Smash was up a tenth in viewers and even in the demo. It is at least somewhat encouraging that this stopped dropping and stayed steady when The Voice was down.

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