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Tuesday, September 27, 2016

FULL SEASON ALERT: This is Us

We're barely a week into the season and NBC has already handed out a full season to one of their freshman, This is Us. The show got a five episode add-on for a total of 18 episodes. That is often a kiss of death to not get the full 22 episodes, but this was a request by the creator, Dan Fogelman, not the network as the show is envisioned as a shorter episode run each season. This is Us is a candidate for a breakout hit, premiering to 10.1 million viewers and a 2.8 demo. When 3 day DVR was added, it went all the way up to 13.5 million viewers and a 4.2 demo. The demo is tops for any new show. Episode two airs tonight at 10pm and then it moves to 9pm starting October 11.

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