Tuesday, April 14, 2015

RATINGS RECAP: 4/12/15

ABC
7:00 America's Funniest Home Videos
Viewers: 5.5 million, 18-49 demo: 1.1
8:00 Once Upon a Time
Viewers: 5.2 million, 18-49 demo: 1.6
9:00 Secrets and Lies
Viewers: 4.9 million, 18-49 demo: 1.3
10:00 Revenge
Viewers: 3.8 million, 18-49 demo: 0.9

CBS
7:00 Masters Overrun
Viewers: 12.9 million, 18-49 demo: 2.1
7:16 60 Minutes
Viewers: 12.7 million, 18-49 demo: 1.8
8:16 Madam Secretary
Viewers: 11.4 million, 18-49 demo: 1.4
9:16 The Good Wife
Viewers: 8.8 million, 18-49 demo: 1.1
10:16 Battle Creek
Viewers: 6.5 million, 18-49 demo: 0.7

NBC
7:00 Dateline NBC
Viewers: 3.4 million, 18-49 demo: 0.6
8:00 A.D. The Bible Continues (Repeat)
Viewers: 4.7 million, 18-49 demo: 0.9
9:00 A.D. The Bible Continues
Viewers: 7.8 million, 18-49 demo: 1.7
10:00 American Odyssey
Viewers: 4.1 million, 18-49 demo: 0.8

FOX
7:00 The Simpsons (Repeat)
Viewers: 1.5 million, 18-49 demo: 0.6
7:30 Bob's Burgers (Repeat)
Viewers: 1.5 million, 18-49 demo: 0.7
8:00 The Simpsons (Repeat)
Viewers: 2.2 million, 18-49 demo: 0.9
8:30 Family Guy
Viewers: 3.1 million, 18-49 demo: 1.5
9:00 The Last Man on Earth
Viewers: 3.2 million, 18-49 demo: 1.3
9:30 The Last Man on Earth
Viewers: 3.4 million, 18-49 demo: 1.3

On Sunday night, NBC had a pretty brutal second week for its new dramas. After a decent (but underwhelming) debut last week, A.D. The Bible Continues tumbled 1.9 million viewers and six tenths in the demo in week two. Some thought maybe the showing of "The Ten Commandments" on ABC contributed to the underwhelming premiere but that appears to not be the case. It could still stabilize and it would be OK by NBC's drama standards. But a six tenth drop in week two doesn't seem to bode well for the weeks ahead. At 10pm, American Odyssey fared even worse as it fell 1.3 million viewers and three tenths in the demo to a terrible 0.8 demo. Any morsel of a chance this show had is completely gone now. And NBC's disastrous year for new dramas continues. Aside from A.D., every other new drama has dipped below a 1.0 demo and been roundly rejected by audiences.

CBS had a small boost from the overrun of the Masters Golf Tournament, which also made the lineup start 16 minutes late. 60 Minutes got the biggest boost of course but this show is always so reliant on its lead-in. At 8:16pm, Madam Secretary was up a strong 2.1 million viewers and three tenths in the demo. It's been a rough spring but this is a sign that Madam will be just fine, at least in the total viewer count, when football returns in the fall. The Good Wife was up a million viewers and a tenth in the demo after five straight weeks of a 1.0 demo. As usual, the latest entries in the night didn't feel the overrun boost. Battle Creek was up nine tenths in viewers but even in the demo. Over on FOX, Family Guy aired at 8:30pm and was down four tenths in viewers and two tenths in the demo from its last airing a month ago. Two episodes of the just-renewed The Last Man on Earth followed and was on par with its double episode airing two weeks ago.

Everything on ABC was down from their last airings except Secrets and Lies. At 7pm, America's Funniest Home Videos was down a million viewers and three tenths in the demo from its last new episode three weeks ago. At 8pm, Once Upon a Time was down three tenths in viewers and a tenth in the demo for a series low. And to think the season premiere had a 3.5 demo. At 9pm, Secrets and Lies was down three tenths in viewers and even in the demo. It's retention out of Once has continued to get better and its renewal chances are getting stronger each week. At 10pm, Revenge was down four tenths in viewers and a tenth in the demo. ABC is touting the "final four episodes" coming up in promos but I wouldn't read into that. I still think it's going to have a chance to wrap its storyline with an abridged final season next year.

WINNER OF THE NIGHT: Madam Secretary (CBS)
LOSER OF THE NIGHT: American Odyssey (NBC)

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