Friday, October 24, 2014

CANCELLATION ALERT: Manhattan Love Story

We're over a month into the season and we finally have our first cancellation. ABC has cancelled Manhattan Love Story after four episodes. One of the least-buzzed shows coming into the season, Manhattan premiered to a weak 4.7 million viewers and 1.5 demo. While pretty low, it was better than some expected. It stumbled to a 0.9 demo for its second and third week and then it was all the way down to a 0.7 demo this week. Through four episodes, it averaged 3.4 million viewers and a 1.0 demo. A big factor, too, was very little DVR attention, indicating this isn't a show people are watching live or later. The show was already preempted for next week. On November 4, ABC will double pump struggling 8pm comedy Selfie. It's not doing much better than Love Story, but it's got a little higher raw numbers, buzz, and DVR ratings.

This is the first cancellation and it's from the same network that has renewed two shows for full seasons. Networks are slower this year, perhaps because shows have been stable for the most part and networks are waiting for DVR numbers. ABC gave Black-ish and How to Get Away with Murder full seasons. As for their other newbies, it's looking positive so far for Cristela on Fridays while Forever and Selfie are struggling, though Forever has been an improvement in a tough timeslot for ABC.

Manhattan Love Story is now the first official cancellation of the season (yes, Mulaney had its episodes cut but it hasn't been officially given its walking papers). Manhattan joins a dubious list including Lucky 7 (2013), Made in Jersey (2012), The Playboy Club (2011), and Lone Star (2010).

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