Starring: Karen Gillan, John Cho, David Harewood, Allyn Rachel, Tim Peper, Da'Vine Joy Randolph
Created by Emily Kapnek
Written by Emily Kapnek, Directed by Julie Anne Robinson
THE PREMISE: Selfie is a new sitcom from the creator of Suburgatory and based loosely on My Fair Lady. Eliza Dooly (Karen Gillan) - get it? - is self-absorbed and obsessed with all things social media at the expense of creating real friendships. When she has a social media disaster on an airplane (she vomits all over herself the plane and herself and it goes viral), she hires Henry Higenbottam (John Cho) - get it again? - to rehab her image. This includes actually connecting with people in a non-digital way. Rounding out the main cast is Henry's boss, Sam Saperstein (Dorian Harewood), Eliza's nerdy neighbor Bryn (Allyn Rachel), and company receptionist Charmonique (Da'Vine Joy Randolph).
THE GOOD: Some of the supporting cast is serviceable. John Cho is likable enough as the modern-day Henry Higgins. It's clear that the show is trying to get Da'Vine Joy Randolph to be the sassy black lady role filled in other shows by people like Retta in Parks and Recreation. She doesn't have it quite down yet but she's arguably the most enjoyable presence in the pilot.
BOTTOM LINE: Selfie was the first new show I watched in the 2014-15 season since it was available online in August. It did not get the season off to a good start. This may be the next in a line of unfortunate titles for ABC sitcoms (following Cougar Town and Trophy Wife) but I hope no one thinks the title is the problem with this show. The problems run much deeper and the biggest problem, once again, is how hard it tries to be so "now." That won't even make it relevant in 2015.