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Wednesday, November 7, 2012

RATINGS RECAP: 11/4/12

ABC
7:00 America's Funniest Home Videos
Viewers: 7.0 million, 18-49 demo: 1.7
8:00 Once Upon a Time
Viewers: 10.2 million, 18-49 demo: 3.5
9:00 Revenge
Viewers: 7.9 million, 18-49 demo: 2.7
10:00 666 Park Avenue
Viewers: 4.0 million, 18-49 demo: 1.3

CBS
7:00 NFL Overrun
Viewers: 24.2 million, 18-49 demo: 8.3
7:30 60 Minutes
Viewers: 16.3 million, 18-49 demo: 3.4
8:30 The Amazing Race
Viewers: 10.2 million, 18-49 demo: 2.6
9:30 The Good Wife
Viewers: 9.9 million, 18-49 demo: 1.7
10:30 The Mentalist
Viewers: 9.1 million, 18-49 demo: 1.8

NBC
7:00 Football Night in America
Viewers: 7.8 million, 18-49 demo: 4.5
8:00 NFL Pregame
Viewers: 12.1 million, 18-49 demo: 4.6
8:30 Sunday Night Football
Viewers: 21.8 million, 18-49 demo: 8.5

FOX
7:00 The Simpsons (Repeat)
Viewers: 3.1 million, 18-49 demo: 1.4
7:30 The Cleveland Show
Viewers: 4.0 million, 18-49 demo: 1.9
8:00 The Simpsons
Viewers: 5.5 million, 18-49 demo: 2.6
8:30 Bob's Burgers
Viewers: 3.9 million, 18-49 demo: 1.8
9:00 Family Guy
Viewers: 5.1 million, 18-49 demo: 2.5
9:30 American Dad!
Viewers: 4.0 million, 18-49 demo: 1.8 

On Sunday night, ABC had good news for every show except its 10pm offering. At 7pm, America's Funniest Home Videos was up a strong 1.4 million viewers and four tenths in the demo as it may have benefited from Daylight Savings. At 8pm, Once Upon a Time was up three tenths in viewers and a tenths in the demo for its best performances since the season premiere. This is a good sign for the second year show. At 9pm, Revenge was down three tenths in viewers but even in the demo. The wheels came off at 10pm though as 666 Park Avenue was down six tenths in viewers and three tenths in the demo for a series low. ABC needs to do something else quickly in this time period because this show is in Pan Am levels now.

CBS had its NFL overrun schedule with this week which of course meant a big jump for 60 Minutes as it was up 5.1 million viewers and 1.7 demo points with the direct lead-in. At 8:30pm, The Amazing Race was up eight tenths in viewers and two tenths in the demo as it seems to be right in this range whether 60 Minutes has huge or small numbers. At 9:30pm, The Good Wife was up four tenths in viewers and down a tenth in the demo. Despite starting at 10:30pm, The Mentalist actually built from the lead-in and was even in the demo from last week though it was down 1.1 million viewers.  

NBC had a Sunday night game between the Cowboys and Falcons and it delivered the best demo for Sunday Night Football since the September 30 Giants-Eagles matchup. FOX aired its animated lineup for the first time since October 7 and every show was down big from its last airing. The Cleveland Show at 7:30pm actually outperformed both Bob's Burgers and American Dad! in the demo. Perhaps most concerning was the massive demo drop of nine tenths for Family Guy. This lineup has been really suffering and I think it's going to be more ugly after the NFL is over.

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