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Thursday, November 29, 2012

RATINGS RECAP: 11/28/12

ABC
8:00 A Charlie Brown Christmas
Viewers: 8.9 million, 18-49 demo: 2.9
9:00 Modern Family
Viewers: 12.0 million, 18-49 demo: 4.7
9:30 Suburgatory
Viewers: 6.7 million, 18-49 demo: 2.5
10:00 Nashville
Viewers: 5.7 million, 18-49 demo: 1.8

CBS
8:00 Survivor
Viewers: 10.4 million, 18-49 demo: 2.7
9:00 Criminal Minds
Viewers: 12.4 million, 18-49 demo: 2.9
10:00 CSI
Viewers: 12.1 million, 18-49 demo: 2.6

NBC
8:00 Christmas in Rockefeller Center
Viewers: 9.1 million, 18-49 demo: 2.1
9:00 SNL Christmas
Viewers: 7.4 million, 18-49 demo: 2.7 

FOX 
8:00 The X Factor
Viewers: 8.2 million, 18-49 demo: 2.9

Christmas specials were a big part of Wednesday night and did well as they did on Tuesday. On ABC, the classic A Charlie Brown Christmas did well as usual. It's amazing that a special from decades ago that is so readily available anywhere at any time still pulls such great live numbers. At 9pm, Modern Family was up a tenth in viewers and the demo. Suburgatory followed and was down four tenths in viewers but up a tenth in the demo. Retention isn't nearly as strong as I thought it would be and this seemed like a much stronger show when it was at 8:30pm. At 10pm, Nashville was down two tenths in viewers and even in the demo. NBC got good mileage out of its annual Rockefeller Center and SNL Christmas specials.

On CBS, everything was up from last week's Thanksgiving Eve airings. Survivor was up a million viewers and four tenths in the demo. Criminal Minds was up nine tenths in viewers and two tenths in the demo. This show is quietly not doing nearly as well this year. At 10pm, CSI was up 1.3 million viewers and two tenths in the demo, tying a season high. This show continues to shine at 10pm and is in many ways, CBS's strongest show on the night even with lower raw numbers. The X Factor was up nine tenths in viewers and seven tenths in the demo from the Thanksgiving Eve numbers.

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