Tuesday, May 1, 2012

RATINGS RECAP: 4/29/12

ABC
7:00 America's Funniest Home Videos
Viewers: 6.8 million, 18-49 demo: 1.5
8:00 Once Upon a Time
Viewers: 9.2 million, 18-49 demo: 3.0
9:00 Desperate Housewives
Viewers: 8.0 million, 18-49 demo: 2.5
10:00 GCB
Viewers: 5.5 million, 18-49 demo: 1.8

CBS
7:00 60 Minutes
Viewers: 10.0 million, 18-49 demo: 1.2
8:00 The Amazing Race
Viewers: 8.6 million, 18-49 demo: 2.3
9:00 The Good Wife
Viewers: 10.0 million, 18-49 demo: 1.7
10:00 NYC 22
Viewers: 7.4 million, 18-49 demo: 1.2 

NBC
7:00 Dateline NBC
Viewers: 3.4 million, 18-49 demo: 0.8
8:00 Harry's Law
Viewers: 7.3 million, 18-49 demo: 0.8
9:00 Celebrity Apprentice
Viewers: 6.4 million, 18-49 demo: 2.0

FOX
7:00 The Simpsons (Repeat)
Viewers: 2.6 million, 18-49 demo: 1.1
7:30 The Cleveland Show
Viewers: 3.1 million, 18-49 demo: 1.5
8:00 The Simpsons
Viewers: 5.0 million, 18-49 demo: 2.3
8:30 Bob's Burgers
Viewers: 3.9 million, 18-49 demo: 1.9
9:00 Family Guy
Viewers: 5.6 million, 18-49 demo: 2.8
9:30 The Cleveland Show
Viewers: 4.1 million, 18-49 demo: 2.0

On Sunday night, ABC's lineup returned in force for the first time since April 1. At 7pm, America's Funniest Home Videos was up nine tenths in viewers and a tenth in the demo. At 8pm, Once Upon a Time was up a tenth in viewers and even in the demo. It is holding up extremely well for a serialized drama at 8pm this late in the season. At 9pm, Desperate Housewives was down half a million viewers and a tenth in the demo from its last airing as it is not exactly racing towards its series finale. At 10pm, GCB was up 1.1 million viewers and three tenths in the demo from its last airing but it was down from the last time it followed Housewives. This could be an odd show out as it is not being too impressive.

CBS had a pretty rough evening. At 7pm, 60 Minutes was down a big 3 million viewers and six tenths in the demo. The Amazing Race was down half a million viewers and three tenths in the demo as its going in the wrong direction before its finale. At 9pm, the season finale of The Good Wife was down four tenths in viewers and two tenths in the demo. This show should either move to 10pm or Friday night in the fall because the 9pm slot needs to be better in the demo. At 10pm, NYC 22 was even in viewers but down another two tenths in the demo. It could get pulled before next Sunday.

Over on NBC, Dateline NBC started off the night down eight tenths in viewers and four tenths in the demo to a very low 0.8 demo. Harry's Law followed  and was down 1.3 million viewers and a tenth in the demo. I think total viewers are not talked about enough but this is an extreme case as a 0.8 demo should not get renewed. At 9pm, Celebrity Apprentice was up a tenth in viewers but down a tenth in the demo. Like The Amazing Race, it should be improving with the finale nearing but it's not. 

FOX was all new from 7:30-10pm. The Cleveland Show aired at 7:30pm and was up two tenths in viewers and three tenths in the demo from its last 7:30pm airing. It is not doing all that bad for airing at 7:30. At 8pm, The Simpsons was dead even with its last new airing as was Bob's Burgers. At 9pm, Family Guy was also dead even from its last new airing while a special airing of The Cleveland Show at 9:30pm did alright but shed a lot of the lead-in.  

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