Sunday, March 4, 2012

RATINGS RECAP: 3/1/12

ABC
8:00 Wipeout (Repeat)
Viewers: 4.5 million, 18-49 demo: 1.3
9:00 Grey's Anatomy (Repeat)
Viewers: 3.4 million, 18-49 demo: 1.1
10:00 Jimmy Kimmel Live Special (Repeat)
Viewers: 3.0 million, 18-49 demo: 0.9

CBS
8:00 The Big Bang Theory (Repeat)
Viewers: 11.1 million, 18-49 demo: 3.2
8:30 Rob
Viewers: 9.0 million, 18-49 demo: 2.6
9:00 Person of Interest (Repeat)
Viewers: 9.5 million, 18-49 demo: 1.8
10:00 The Mentalist (Repeat)
Viewers: 8.9 million, 18-49 demo: 1.7

NBC
8:00 30 Rock 
Viewers: 3.8 million, 18-49 demo: 1.4
8:30 Parks and Recreation
Viewers: 3.8 million, 18-49 demo: 1.7
9:00 The Office
Viewers: 5.0 million, 18-49 demo: 2.5
9:30 Up All Night
Viewers: 3.5 million, 18-49 demo: 1.6
10:00 Awake
Viewers: 6.2 million, 18-49 demo: 2.0

FOX
8:00 American Idol
Viewers: 18.3 million, 18-49 demo: 5.4

February Sweeps is over which means more repeats. Only NBC and FOX were fully new on Thursday night. NBC saw poor results even with less competition. 30 Rock was up a tenth in viewers and down a tenth in the demo while Parks and Recreation was up four tenths in viewers and even in the demo. At 9pm, The Office was even in viewers but down a tenth in the demo and Up All Night was up a tenth in viewers and down a tenth in the demo. At 10pm, the series premiere of Awake delivered ho-hum numbers. Though it was better than Prime Suspect and The Firm debut numbers, it didn't do great as it had a lot of promotion and limited competition.

Over on CBS, the season finale of Rob was surrounded by repeats. It was down 1.3 million viewers and three tenths in the demo from last week when it had a much bigger lead-in. This performance could be better but could be worse. I'd give Rob about a 40% chance for renewal. On FOX, American Idol was up a nice 2.7 million viewers and nine tenths in the demo as it benefited from the Top 12 results show and less competition.

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