Tuesday, February 14, 2012

RATINGS RECAP: 2/12/12

ABC
7:00 America's Funniest Home Videos
Viewers: 7.8 million, 18-49 demo: 2.0
8:00 Once Upon a Time
Viewers: 8.7 million, 18-49 demo: 3.0
9:00 Desperate Housewives
Viewers: 6.4 million, 18-49 demo: 1.8
10:00 Pan Am
Viewers: 2.6 million, 18-49 demo: 0.7

CBS
7:00 60 Minutes
Viewers: 14.3 million, 18-49 demo: 2.8
8:00 54th Annual Grammy Awards
Viewers: 39.9 million, 18-49 demo: 14.1

NBC
7:00 Dateline NBC
Viewers: 6.8 million, 18-49 demo: 1.6
9:00 Fear Factor
Viewers: 3.7 million, 18-49 demo: 1.5

FOX
7:00 Bob's Burgers (Repeat)
Viewers: 1.9 million, 18-49 demo: 0.7
7:30 The Cleveland Show
Viewers: 2.7 million, 18-49 demo: 1.2
8:00 The Simpsons
Viewers: 4.3 million, 18-49 demo: 2.0
8:30 Napoleon Dynamite
Viewers: 3.8 million, 18-49 demo: 1.8
9:00 Family Guy
Viewers: 5.0 million, 18-49 demo: 2.5
9:30 American Dad!
Viewers: 3.6 million, 18-49 demo: 1.8

On Sunday night, the Grammy Awards absolutely dominated everything. The shocking death of Whitney Houston on the eve of the Grammys plus an all-star lineup of performers propelled the Grammys to huge gains over last year and the second best viewership total of all time (most all time was 1984). It was an excellent ceremony too that struck the right tone and LL Cool J did a fantastic job in the difficult position of host. Earlier in the night, 60 Minutes was up a strong 3.1 million viewers and 1.3 demo points from its last airing two weeks ago. 

ABC took a big hit from the Grammys later in the evening but the night started out positively as America's Funniest Home Videos was up half a million viewers and a tenth in the demo from its last new episode for a season high. This veteran show is benefiting without football competition. At 8pm, Once Upon a Time was down a big 2.2 million viewers and half a demo point. While a series low in viewers, this actually wasn't a bad hold against the mega-ratings of the Grammys. It will surely bounce back up as this would be a solid number even without the competition. At 9pm though, Desperate Housewives sunk 1.1 million viewers and eight tenths in the demo for an easy series low. Housewives has never dipped below a 2 in the demo and it's a far cry from where it used to be. Even considering the Grammy competition, this is a really bad performance. Finally, Pan Am was down 1.1 million viewers and half a demo point for a pathetic series low. And to think this show premiered to 11.1 million viewers and a 3.1 demo in September. There's no way it's getting renewed even if no official cancellation has happened.

FOX's animated lineup just kept on falling as every show hit a series low. The Cleveland Show was down a tenth in viewers and the demo. The Simpsons was down seven tenths in viewers and four tenths in the demo while Napoleon Dynamite was down six tenths in viewers and three tenths in the demo. All things considered, this isn't a terrible hold for Dynamite as it wasn't that far behind The Simpsons. At 9pm, Family Guy was down nine tenths in viewers and six tenths in the demo and American Dad! was down 1.2 million viewers and six tenths in the demo. Over on NBC, Dateline NBC was up 1.6 million viewers and half a demo point from its last Sunday airing three weeks ago. A burnoff of Fear Factor didn't do much from 9-11pm. 

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