Thursday, January 5, 2012

RATINGS RECAP: 1/3/12

ABC
8:00 Last Man Standing
Viewers: 7.9 million, 18-49 demo: 2.4
8:30 Work It
Viewers: 6.2 million, 18-49 demo: 2.0
9:00 Celebrity Wife Swap
Viewers: 6.0 million, 18-49 demo: 2.1
10:00 Body of Proof
Viewers: 7.1 million, 18-49 demo: 1.5

CBS
8:00 NCIS
Viewers: 19.8 million, 18-49 demo: 4.1
9:00 NCIS: Los Angeles
Viewers: 17.1 million, 18-49 demo: 3.5
10:00 Unforgettable
Viewers: 11.9 million, 18-49 demo: 2.6

NBC
8:00 The Biggest Loser
Viewers: 6.6 million, 18-49 demo: 2.4
10:00 Parenthood
Viewers: 4.9 million, 18-49 demo: 1.7

FOX
8:00 Glee (Repeat)
Viewers: 2.5 million, 18-49 demo: 0.9
9:00 New Girl (Repeat)
Viewers: 3.0 million, 18-49 demo: 1.3
9:30 Raising Hope (Repeat)
Viewers: 2.3 million, 18-49 demo: 0.9

ABC was all new on Tuesday night. At 8pm, Last Man Standing returned and was up four tenths in viewers and two tenths in the demo from its last new airing. This show is on an island on ABC - more on that in a minute. At 8:30pm, the series premiere of Work It was very underwhelming as it managed just a 2.0 in the demo. Given that this was probably the high end number due to curiosity, this show seems almost DOA. ABC needs to give Last Man Standing another multicamera family sitcom next season because it is holding its own yet ABC has nothing to pair it with. At 9pm, Celebrity Wife Swap premiered in its regular time period and was not much lower than Monday's premiere which is a good sign. At 10pm, Body of Proof dipped a tenth in viewers and was even in the demo but it is too low for the second year drama. 

There were good numbers across the board for CBS as all three dramas were up from their last new airing on December 13. At 8pm, NCIS was up seven tenths in viewers and half a demo point for its best demo number since November 8. At 9pm, NCIS: Los Angeles has its best number in even longer as it was up seven tenths in viewers and half a demo point, hitting its best number since October 25. At 10pm, Unforgettable was up six tenths in viewers and four tenths in the demo for its best demo number since the series premiere. This was coming against new episodes on ABC and NBC so this is a great showing for the freshman drama.

Over on NBC, The Biggest Loser premiered its spring edition and it was up slightly from last fall's premiere numbers of 6.6 million viewers and 2.4 demo. The competition was pretty strong too so this can be a minor positive sign for NBC. At 10pm though, Parenthood was down nine tenths in viewers and four tenths in the demo from its last new airing on November 29 for a season low. This isn't a great sign for a show that's only airing through February. It needs to end strong for NBC this season.

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