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Wednesday, April 13, 2011

RATINGS RECAP: 4/12/11

ABC
8:00 Jamie Oliver's Food Revolution
Viewers: 5.4 million, 18-49 demo: 1.5
9:00 Dancing with the Stars Results
Viewers: 16.0 million, 18-49 demo: 3.1
10:00 Body of Proof
Viewers: 11.1 million, 18-49 demo: 2.5

CBS
8:00 NCIS
Viewers: 19.9 million, 18-49 demo: 3.9
9:00 NCIS: Los Angeles
Viewers: 15.5 million, 18-49 demo: 3.3
10:00 The Good Wife
Viewers: 11.1 million, 18-49 demo: 2.0

NBC
8:00 The Biggest Loser
Viewers: 7.4 million, 18-49 demo: 2.7
10:00 Parenthood
Viewers: 5.2 million, 18-49 demo: 2.1

FOX
8:00 Glee (Repeat)
Viewers: 4.2 million, 18-49 demo: 1.4
9:00 Raising Hope (Repeat)
Viewers: 3.1 million, 18-49 demo: 1.1
9:30 Traffic Light
Viewers: 2.2 million, 18-49 demo: 0.9

ABC was all new on Tuesday night with pretty good results. At 8pm was the season premiere of Jamie Oliver's Food Revolution. While it did not premiere to great numbers, it was no worse than the much more expensive and hyped No Ordinary Family. It should be serviceable enough for the rest of the season. At 9pm, the results edition of Dancing with the Stars was down a tenth in viewers and the demo from last week despite increased competition from a new NCIS: Los Angeles. At 10pm though was the best news as Body of Proof was down just a tenth in viewers and up a tenth in the demo. It was a winner in its timeslot for the demo as well and tied with CBS for viewers. The show appears to have stabilized already for ABC and while not a runaway hit, ABC will be thrilled to have a new and needed solid performer in the drama department if it can hold anywhere near these numbers. 

CBS was all new as well with its regular lineup. At 8pm, NCIS was up half a million viewers and a tenth in the demo from last week. It was followed by spinoff NCIS: Los Angeles which was up two tenths in viewers but down two tenths in the demo from its last new airing two weeks ago. CBS might be wise to slide this back to 10pm next season and launch a new drama in-between the NCIS shows. At 10pm, The Good Wife was up three tenths in viewers and even in the demo but it landed in third place in the demo, which is not good news or common for CBS. It still seems unlikely they will cancel such a critical hit but CBS can do better in this timeslot.

NBC was all new on Tuesday night with its regular lineup. At 8pm, The Biggest Loser was down two tenths in viewers and a tenth in the demo which is right in line with its performance this edition. At 10pm, Parenthood was up four tenths in viewers and two tenths in the demo for its best performance since February 22. While it was a distant third in total viewers, it edged out The Good Wife for second in the demo which helps its case for renewal as it is very young skewing. FOX was in repeats once again from 8-9:30pm but Traffic Light was new and down three tenths in viewers and two tenths in the demo for another series low. The end can't come soon enough for this show.

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