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Saturday, April 2, 2011

RATINGS RECAP: 4/1/11

ABC 
8:00 Shark Tank
Viewers: 4.9 million, 18-49 demo: 1.3
9:00 20/20
Viewers: 5.6 million, 18-49 demo: 1.5

CBS
8:00 Chaos
Viewers: 6.5 million, 18-49 demo: 1.1
9:00 CSI: NY
Viewers: 10.4 million, 18-49 demo: 1.8
10:00 Blue Bloods
Viewers: 10.9 million, 18-49 demo: 1.7

NBC
8:00 Who Do You Think You Are?
Viewers: 6.1 million, 18-49 demo: 1.3
9:00 Dateline NBC
Viewers: 6.0 million, 18-49 demo: 1.3

FOX
8:00 Kitchen Nightmares (Repeat)
Viewers: 2.9 million, 18-49 demo: 1.2
9:00 Fringe
Viewers: 1.9 million, 18-49 demo: 0.6

ABC was all new on Friday night and started things out with Shark Tank which was up two tenths in viewers and a tenth in the demo from last week's timeslot premiere. If it can hold at these numbers, it will be a slightly better option than Supernanny in this slot. Primetime: What Would You Do? was preempted for two hours of 20/20, which was up six tenths in viewers and a tenth in the demo from last week, which aired from 9-11pm. What will ABC do with this night in the fall?

CBS was all new on Friday night starting with the series premiere of Chaos which was dead on arrival. CBS probably didn't have much hope for this show since it dumped it on Friday nights in April and they have more than enough dramas so it won't matter much. The question is, will they let it air all its episodes? Not if it drops and brings down the rest of the night. At 9pm, CSI: NY was down two tenths in viewers and a tenth in the demo from its last airing three weeks ago. At 10pm, Blue Bloods was down seven tenths in viewers and a tenth in the demo from its last new airing. Its hard to tell if it was the few weeks off or the bad lead-in or some other factor that contributed to the decline but CBS remains back at square one with the Friday 8pm slot.


NBC was all new starting with Who Do You Think You Are? which was down half a million viewers and even in the demo from last week. Dateline NBC followed and was down a big 2.2 million viewers and half a demo point. Both Dateline NBC and 20/20 can vary wildly based on the content for any given week. FOX had low rated repeats for its regular Friday combo.

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