Wednesday, February 23, 2011

RATINGS RECAP: 2/21/11

ABC
8:00 The Bachelor
Viewers: 10.4 million, 18-49 demo: 3.4
10:00 Castle
Viewers: 9.0 million, 18-49 demo: 2.6

CBS
8:00 How I Met Your Mother
Viewers: 9.3 million, 18-49 demo: 3.5
8:30 Mad Love
Viewers: 8.0 million, 18-49 demo: 2.8
9:00 Two and a Half Men (Repeat)
Viewers: 11.5 million, 18-49 demo: 3.0
9:30 Mike & Molly
Viewers: 11.2 million, 18-49 demo: 3.2
10:00 Hawaii Five-0
Viewers: 10.4 million, 18-49 demo: 2.8

NBC
8:00 Chuck
Viewers: 5.5 million, 18-49 demo: 1.7
9:00 The Cape
Viewers: 4.2 million, 18-49 demo: 1.2
10:00 Harry's Law
Viewers: 8.7 million, 18-49 demo: 1.7

FOX
8:00 House
Viewers: 10.4 million, 18-49 demo: 3.5
9:00 The Chicago Code
Viewers: 7.9 million, 18-49 demo: 2.1

ABC saw its numbers rise on  Monday night after depressed numbers last week for Valentine's Day. At 8pm, The Bachelor was up a nice 1.1 million viewers and half a demo point for season highs in both categories. This will likely build as its season finale nears and then the new edition of Dancing with the Stars will further improve Mondays. At 10pm, Castle was up two tenths in viewers and four tenths in the demo for its best demo numbers since November 1. These rises were some much needed good news for the alphabet network.

CBS, on the other hand, took a hit on Monday night but not a huge one. At 8pm, How I Met Your Mother was down two tenths in viewers and the demo despite last week being Valentine's Day. The demo is the lowest since November 22 when it was still competing with Dancing with the Stars. At 8:30pm, new sitcom Mad Love dropped seven tenths in viewers and two tenths in the demo for its second week, which is not a bad hold for a show that only garnered so-so reviews. Two and a Half Men began its era of reruns thanks to Charlie Sheen, but lucky for CBS it repeats quite well. Mike & Molly had to follow a repeat and was down 1.7 million viewers and six tenths in the demo. Considering it was following a new episode last week, this drop isn't too bad and it was able to build on the Men repeat in the demo. Despite the series low in the demo, this is turning into a bonafide hit for CBS. At 10pm, Hawaii Five-0 was down three tenths in viewers but even in the demo despite a weaker lead-in than last week.

NBC continued to have its usual Monday night problems from 8-10pm. At 8pm, Chuck was dead even with last week but still too low. At 9pm, The Cape was up a tenth in viewers and even in the demo. The season (and likely series) finale will air next week and then The Event returns for its spring run. Finally at 10pm, Harry's Law was up two tenths in viewers and held steady for a third week in a row in the demo. It's old-skewing but it has definitely leveled off and may even rise a bit again when CBS and ABC are in repeats. It could do better if it had a more compatible lead-in.

FOX moved back in a positive direction after last week's drops. At 8pm, House was up half a million viewers and a tenth in the demo while at 9pm, new series The Chicago Code was up half a million viewers and a tenth in the demo from last week even with the same competition. After an underwhelming debut and last week's troubling drop, week three for the freshman cop drama showed a nice (and surprising) climb. Maybe this show will make it after all.

No comments:

Post a Comment