Saturday, January 15, 2011

RATINGS RECAP: 1/14/11

ABC
 8:00 Supernanny
Viewers: 4.4 million, 18-49 demo: 1.1
9:00 Primetime: What Would You Do?
Viewers: 4.9 million, 18-49 demo: 1.5
10:00 20/20
Viewers: 5.4 million, 18-49 demo: 1.4

CBS
8:00 Medium
Viewers: 6.6 million, 18-49 demo: 1.3
9:00 CSI: NY
Viewers: 9.6 million, 18-49 demo: 1.7
10:00 The Mentalist (Repeat)
Viewers: 8.1 million, 18-49 demo: 1.4

NBC
8:00 Minute to Win It (Repeat)
Viewers: 4.5 million, 18-49 demo: 1.1
9:00 Dateline NBC
Viewers: 5.4 million, 18-49 demo: 1.5

FOX
8:00 Human Target
Viewers: 4.7 million, 18-49 demo: 1.2
9:00 Human Target
Viewers: 4.8 million, 18-49 demo: 1.3

ABC had its usual lineup on Friday night but it was down across the board. At 8pm, Supernanny was down four tenths in viewers and three tenths in the demo. This show is definitely past its expiration date and will end next month. At 9pm, Primetime: What Would You Do? was down three tenths in viewers and the demo while 20/20 followed and was down over half a million viewers and three tenths in the demo. This lineup isn't doing great for ABC but they have other concerns on other nights.


CBS aired a new episode of Medium which was down two tenths in viewers and a tenth in the demo. It was surprising it didn't go up considering this was its next-to-last episode. The series finale will air next Friday. At 9pm, CSI: NY was up a tenth in viewers and the demo which is a good direction for this on-the-bubble show. Finally at 10pm, a repeat of The Mentalist got great numbers for a Friday repeat of a show not even in its regularly scheduled timeslot.

NBC aired a repeat of Minute to Win It followed by Dateline NBC which was down a tenth in viewers but up two tenths in the demo. FOX aired two relocated episodes of Human Target after their planned Wednesday airings were interrupted by President Obama's Tuscon speech. For a last minute rescheduling on a Friday night, its numbers were actually ok. We will see how Fringe performs as it takes over this timeslot regularly starting next Friday.

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